Speedo has long been a major player in the swimming world, but have you ever wondered how they develop their record-breaking Speedo swimsuits? There isn’t much competitive swimwear that holds up to the high standards Speedo has built for themselves. The Speedo Fastskin3 in particular has become one of their best suits to date to help swimmers improve their performance.
The Issue with Older Suits
The 2008 Olympics saw an influx in world records broken and swimmers finishing faster than ever before. This was due to the construction of the LZR swimsuit, which was made from polyurethane and were essentially full-body suits. These suits compressed the body into a tube shape and trapped air inside, helping increase the buoyancy of swimmers. This created much faster swim times but ultimately led to the ban of these suits in the competitive world.
The Creative Process
When most companies design their competitive swimwear, they go about it from a “what should we do?” perspective. However, when it came to the new Speedo swim team suits, they chose a different approach. Instead, they designed the opposite of what they were looking for, building swimwear, goggles and caps that would create more drag and slow down the swimmer. This allowed them to look at the problems and fix them.
Once it was time to design the Speedo Fastskin3, they took 3D computer images of swimmers from around the world so they could create a design that worked for the largest number of swimmers. They also teamed up with experts in science fields, including hydrodynamics, kinesiology and even aircraft engineers. They also used similar modeling to that used to design cars for Formula 1 racing. All of these experts came together to design not only swimwear that would compress the body into a tube shape and reduce drag, but would also lower the amount of turbulence created by the body.
When paired with the newest goggles and swim caps created by Speedo, the Speedo Fastskin3 is one of the best swim team suits on the market. These Speedo swimsuits will provide swimmers with all the competitive advantages without breaking the rules set forth by FINA for fair racing practices.